The end of summer is rapidly approaching; is your social media marketing calendar ready to celebrate August’s social media trends? From the important and celebrated to silly, here’s a complete list of all the holidays in August. Use these to plan your social media content calendar for August 2021.
August 2021 Social Media Holidays
- All Month Long: Black Business Month
- August 1: Respect for Parents Day – #RespectForParentsDay; National Girlfriend Day – #NationalGirlfriendDay
- August 2: National Coloring Book Day – #NationalColoringBookDay
- August 5: Work Like a Dog Day – #WorkLikeADogDay
- August 6: International Beer Day – #InternationalBeerDay
- August 8: International Cat Day – #InternationalCatDay
- August 9: National Book Lovers Day – #NationalBookLoversDay
- August 9-16: Shark Week
- August 10: National Lazy Day – #NationalLazyDay #LazyDay
- August 11: National Sons and Daughters Day – #SonsAndDaughtersDay
- August 12: International Youth Day – #YouthDay; World Elephant Day – #WorldElephantDay
- August 13: Friday the 13th – #FridayThe13th; National Prosecco Day – #NationalProseccoDay
- August 14: National Financial Awareness Day
- August 15: National Relaxation Day – #NationalRelaxationDay
- August 16: National Tell a Joke Day – #NationalTellAJokeDay
- August 17: National Nonprofit Day – #NationalNonprofitDay
- August 19: World Photography Day – #WorldPhotographyDay #WorldPhotoDay; World Humanitarian Day – #WorldHumanitarianDay; National Aviation Day – #NationalAviationDay
- August 20: National Lemonade Day – #NationalLemonadeDay
- August 21: Senior Citizens Day – #SeniorCitizensDay
- August 26: Women’s Equality Day – #WomensEqualityDay; National Dog Day – #NationalDogDay #DogDay
- August 31: Eat Outside Day – #EatOutsideDay
How to Use August Holidays in Social Media Marketing
This is just a selection of the celebrated and acknowledged holidays taking place during August. It’s not necessary to use all of these days in your social media content planning; pick and choose only the ones that are relevant to your audience.
Social media holidays are a great way to jump on social trends and start fun conversations with your followers, but they shouldn’t necessarily be the main component of your social media strategy. Instead, lean in on the opportunity to demonstrate the face behind your brand and get to know your audience better.
International Cat Day and National Dog Day? Show off your employee’s pets and ask people about theirs.
National Book Lovers Day is the perfect time to promote books set in your town or increase engagement by asking your audience for their top book recommendations.
If you’re looking for more tips on how to plan your social media content strategy, contact the Jetsetter Social team! We’d be more than happy to work with you to develop a plan to effectively market your business on social media.